{"id":14538,"date":"2025-07-16T23:21:00","date_gmt":"2025-07-16T23:21:00","guid":{"rendered":"https:\/\/yohrt.com\/news\/x-looks-to-add-branding-markers-to-screenshots-of-x-posts\/"},"modified":"2025-07-16T23:21:00","modified_gmt":"2025-07-16T23:21:00","slug":"x-looks-to-add-branding-markers-to-screenshots-of-x-posts","status":"publish","type":"post","link":"https:\/\/yohrt.com\/news\/x-looks-to-add-branding-markers-to-screenshots-of-x-posts\/","title":{"rendered":"#\n                X Looks to Add Branding Markers to Screenshots of X Posts"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/yohrt.com\/news\/x-looks-to-add-branding-markers-to-screenshots-of-x-posts\/#X_Looks_to_Add_Branding_Markers_to_Screenshots_of_X_Posts\" >X Looks to Add Branding Markers to Screenshots of X Posts<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"X_Looks_to_Add_Branding_Markers_to_Screenshots_of_X_Posts\"><\/span>\n                X Looks to Add Branding Markers to Screenshots of X Posts<br \/>\n            <span class=\"ez-toc-section-end\"><\/span><\/h1>\n<div>\n<p><span><span><span><span><span>This is mostly interesting in consideration of the way in which Elon Musk has eroded the brand value of Twitter by re-naming it X, in line with his long-standing \u201ceverything app\u201d vision. <\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span>But even so, it could be a relevant shift.<\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span>According to reports, screenshots of X posts on iOS will soon come with new \u201cX.com\u201d watermarks, as a means to expand the X brand.<\/span><\/span><\/span><\/span><\/span><\/p>\n<div align=\"center\"><img decoding=\"async\" alt=\"X watermark\" data-imagemodel=\"182843\" src=\"https:\/\/imgproxy.divecdn.com\/mtURu6jaE0SEYctyqRAAyglazSlH34hGSL6dVHQTATk\/g:ce\/rs:fit:1600:0\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS94X3dhdGVybWFyay5wbmc=.webp\"\/><\/div>\n<p><span><span><span><span><span>As you can see in <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/x.com\/aaronp613\/status\/1945527408490066045\" style=\"color:blue\">this example<\/a>, posted by <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.macrumors.com\/author\/aaron-perris\/\" style=\"color:blue\">Aaron Perris of MacRumors<\/a>, X is working on updated X branding for s<\/span><\/span><span><span><span><span>creenshots of posts taken on the iOS app<\/span><\/span><\/span><\/span>.<\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>Which could be valuable, because a heap of X posts are re-posted on other apps, and gain significant traction, without any of that traffic going back to X itself.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>As such, this may be an important brand element, expanding on the branding in post embeds to help raise awareness of X as the source of various viral updates.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>Though as noted, it is also interesting considering that many people would still associate this format with Twitter, which had such a strong and recognizable brand that it probably didn\u2019t need to explore expanded branding pushes like this.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>But, then again, Twitter did also seek to combat this type of sharing with its own solutions.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>Back in 2022, just before Elon Musk took over the app, Twitter shared that it had been experimenting with a <\/span><\/span><\/span><\/span><span><span><span><span>new prompt<\/span><\/span><\/span><\/span><span><span><span><span><span><span><span><span><span>\u00a0that would pop up whenever a user would go to screenshot a tweet, asking them to either share in the app, or share a link to the tweet instead.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span> <\/span><\/span><\/span><\/p>\n<div align=\"center\"><img decoding=\"async\" alt=\"Twitter share pop-up\" data-imagemodel=\"121386\" src=\"https:\/\/imgproxy.divecdn.com\/_-dJO2Zn1gTA5JDUX4yOgP--Zm1OdjtIcY0VrzyW_ks\/g:ce\/rs:fit:1600:0\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS90d2l0dGVyX3NoYXJlX3Byb21wdC5wbmc=.webp\"\/><\/div>\n<p><span><span><span><span><span><span><span>Twitter had long held that tweets actually gained far more reach and traction than its raw metrics would suggest, with this chart, which Twitter published in 2015, showing that it actually reached double its registered audience, based on logged-out usage.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<div align=\"center\"><img decoding=\"async\" alt=\"Twitter logged out users chart\" data-imagemodel=\"117592\" src=\"https:\/\/imgproxy.divecdn.com\/jPiDrWnbIouFrXw462tfJohej36w7JR1rA7-dkaGNrU\/g:ce\/rs:fit:1600:0\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS90d2l0dGVyX2xvZ2dlZF9vdXRfdXNlcnMucG5n.webp\"\/><\/div>\n<p><span><span><span><span><span><span><span>The same would probably hold true, to at least some degree now, and as such, branding on re-shared images of posts could be a valuable awareness opportunity. <\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>Though again, I feel like the ubiquity of the Twitter bird was a far more valuable driver on this front either way. But if Elon really wants to make X happen, then this is probably an important element.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>There\u2019s no word on an actual release plan for this update, but X looks to be in the late stages of development for its screenshot branding option. <\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<\/p><\/div>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/yohrt.com\/news\/social-media\/\" target=\"_blank\" >Social Media<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/www.socialmediatoday.com\/news\/x-formerly-twitter-explores-branding-screenshots-of-x-posts\/753290\/\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>X Looks to Add Branding Markers to Screenshots of X Posts This is mostly interesting in consideration of the way in which Elon Musk has eroded the brand value of Twitter by re-naming it X, in line with his long-standing \u201ceverything app\u201d vision. But even so, it could be a relevant shift. According to reports,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":14539,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/imgproxy.divecdn.com\/Tb4_LCdYqRiRpZSbcaGFbrVevgSFU99RcC58AQP03wM\/g:ce\/rs:fit:770:435\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS94X3dhdGVybWFyazIucG5n.webp","fifu_image_alt":"","footnotes":""},"categories":[3],"tags":[1490],"class_list":["post-14538","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-x-twitter"],"_links":{"self":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts\/14538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/comments?post=14538"}],"version-history":[{"count":0,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts\/14538\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/media\/14539"}],"wp:attachment":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/media?parent=14538"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/categories?post=14538"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/tags?post=14538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}