{"id":15269,"date":"2025-09-03T01:19:00","date_gmt":"2025-09-03T01:19:00","guid":{"rendered":"https:\/\/yohrt.com\/news\/meta-will-enable-you-to-exclude-terms-from-ai-copy-generations\/"},"modified":"2025-09-03T01:19:00","modified_gmt":"2025-09-03T01:19:00","slug":"meta-will-enable-you-to-exclude-terms-from-ai-copy-generations","status":"publish","type":"post","link":"https:\/\/yohrt.com\/news\/meta-will-enable-you-to-exclude-terms-from-ai-copy-generations\/","title":{"rendered":"#\n                Meta Will Enable You to Exclude Terms from AI Copy Generations"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/yohrt.com\/news\/meta-will-enable-you-to-exclude-terms-from-ai-copy-generations\/#Meta_Will_Enable_You_to_Exclude_Terms_from_AI_Copy_Generations\" >Meta Will Enable You to Exclude Terms from AI Copy Generations<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"Meta_Will_Enable_You_to_Exclude_Terms_from_AI_Copy_Generations\"><\/span>\n                Meta Will Enable You to Exclude Terms from AI Copy Generations<br \/>\n            <span class=\"ez-toc-section-end\"><\/span><\/h1>\n<div>\n<p><span><span><span><span><span><span>Meta\u2019s provided another way for advertisers to better guide their AI-generated ads, with marketers now able to <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.jonloomer.com\/qvt\/restricted-words\/\" style=\"color:blue\">list words that they want to exclude from AI-generated ad copy<\/a> in-stream. <\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<div align=\"center\"><img decoding=\"async\" alt=\"Meta restricted words\" data-imagemodel=\"185326\" src=\"https:\/\/imgproxy.divecdn.com\/lIEBDLHJ08LVy__ahkDZqv3yGgFgZkRbL6SvIlceLC8\/g:ce\/rs:fit:1600:0\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9tZXRhX3Jlc3RyaWN0ZWRfd29yZHMucG5n.webp\"\/><\/div>\n<p><span><span><span><span><span><span>As you can see in this example, shared by Meta ads expert <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.jonloomer.com\/\" style=\"color:blue\">Jon Loomer<\/a>, Meta has now added a new \u201cRestricted Words\u201d option within its Advantage+ campaign set-up, which will enable you to ensure that certain terms are not included in any copy generations.<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span>As Meta explains:<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span>\u201c<\/span><\/span><em><span><span><span><span>Specify if there are certain words or phrases you don\u2019t want to appear in AI-generated text options and we\u2019ll exclude them in Advantage+ Creative text generation.<\/span><\/span><\/span><\/span>\u201d<\/em><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span>So if there are any words or descriptors that you don\u2019t think fit your brand, for whatever reason, you can now tell Meta\u2019s system not to use them when it comes up with alternate variations of your ad text. <\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span>The update is the latest expansion of Meta\u2019s branding control options for its AI ad tools, which also now include custom branding settings to ensure that your brand elements remain consistent within its visual AI generations.<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span>It\u2019s also another step towards Meta\u2019s full-stream AI-generated ad flow, which will eventually be able to come up with complete ad campaigns, based on only a URL, with Meta\u2019s full-service AI system able work out all the rest.<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span>Though within that, you\u2019ll probably still want to ensure that you maintain some manual control over your branding, and these options will provide some guard rails around your AI-based promotions.<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span>And once Meta has the balance right on this element, that\u2019ll be another step forward for its AI automation process.<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span>Meta already has a range of elements for this purpose, including <\/span><\/span><span><span><span><span>AI tools that can <\/span><\/span><\/span><\/span><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.meta.com\/en-gb\/help\/artificial-intelligence\/1337455336906126\/?srsltid=AfmBOora6lagVaSaHSqqG78FD5Wnmfmjd5iMXQezf3qhkLhJlhteUC0E\" style=\"box-sizing:inherit; color:blue; cursor:pointer; font-variant-ligatures:normal; text-align:start\"><span><span><span>generate images from text<\/span><\/span><\/span><\/a><span><span><span><span><span><span><span><span><span>,\u00a0<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><span><span><span>generate video from text or images<\/span><\/span><\/span><span><span><span><span><span><span><span><span><span>, add <\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><span><span><span>backgrounds to product images<\/span><\/span><\/span><span><span><span><span><span><span><span><span><span>,\u00a0<\/span><\/span><\/span><\/span><\/span>expand your product images into different formats, <\/span><\/span><\/span><\/span><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.facebook.com\/business\/help\/497610041230617\" style=\"color:blue\"><span><span><span>generate ad copy<\/span><\/span><\/span><\/a><span><span><span><span><span><span><span><span><span>\u00a0and more.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span><span>And these options are delivering better performance for many brands.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span>In its Q2 earnings report, which it published in July, <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/s21.q4cdn.com\/399680738\/files\/doc_financials\/2025\/q2\/META-Q2-2025-Earnings-Call-Transcript.pdf\" style=\"color:blue\">Meta reported<\/a> <\/span><\/span><span><span><span><span>that its AI-powered recommendation model for ads drove a 5% improvement in ad conversions on Instagram, and a 3% improvement on Facebook in the period. Those may not seem like crazy high increases, but the data does show that Meta\u2019s AI targeting is improving, and could help you reach more people that you may have missed through more specific manual targeting.<\/span><\/span><\/span><\/span> \u00a0\u00a0<\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span>Having the capacity to control how your branding appears in these AI generations is another significant step, which could help you get better results from Meta\u2019s AI ad tools. <\/span><\/span><\/span><\/span><\/span><\/p>\n<\/p><\/div>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/yohrt.com\/news\/social-media\/\" target=\"_blank\" >Social Media<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/www.socialmediatoday.com\/news\/meta-adds-restricted-words-ai-ad-copy-generation\/759084\/\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Meta Will Enable You to Exclude Terms from AI Copy Generations Meta\u2019s provided another way for advertisers to better guide their AI-generated ads, with marketers now able to list words that they want to exclude from AI-generated ad copy in-stream. As you can see in this example, shared by Meta ads expert Jon Loomer, Meta&#8230;<\/p>\n","protected":false},"author":1,"featured_media":15270,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/imgproxy.divecdn.com\/G0Ke62R6kkrjvKRuj98i2MbkxSAobKops4y1JvQHLXk\/g:ce\/rs:fit:770:435\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9mYl9zZWN1cml0eV81LnBuZw==.webp","fifu_image_alt":"","footnotes":""},"categories":[3],"tags":[1424,1448,1442],"class_list":["post-15269","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-facebook","tag-instagram","tag-social-marketing"],"_links":{"self":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts\/15269","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/comments?post=15269"}],"version-history":[{"count":0,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts\/15269\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/media\/15270"}],"wp:attachment":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/media?parent=15269"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/categories?post=15269"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/tags?post=15269"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}