{"id":15776,"date":"2025-10-07T22:59:00","date_gmt":"2025-10-07T22:59:00","guid":{"rendered":"https:\/\/yohrt.com\/news\/x-renames-business-subscription-package-updates-features\/"},"modified":"2025-10-07T22:59:00","modified_gmt":"2025-10-07T22:59:00","slug":"x-renames-business-subscription-package-updates-features","status":"publish","type":"post","link":"https:\/\/yohrt.com\/news\/x-renames-business-subscription-package-updates-features\/","title":{"rendered":"#\n                X Renames Business Subscription Package, Updates Features"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/yohrt.com\/news\/x-renames-business-subscription-package-updates-features\/#X_Renames_Business_Subscription_Package_Updates_Features\" >X Renames Business Subscription Package, Updates Features<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"X_Renames_Business_Subscription_Package_Updates_Features\"><\/span>\n                X Renames Business Subscription Package, Updates Features<br \/>\n            <span class=\"ez-toc-section-end\"><\/span><\/h1>\n<div>\n<p><span><span><span><span><span><span><span>X has <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/x.com\/XBusiness\/status\/1975632147299045783\" style=\"color:#0563c1\">renamed its X Premium business package<\/a>, while it\u2019s also added new tiers for business subscribers, as it looks to entice more brands to pay for its add-on features, in order boost their X presence.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>First off, X is changing the name of its business offering from \u201cVerified Organizations\u201d to \u201cPremium Business,\u201d which now includes three variable price tiers of membership:<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<div align=\"center\"><img decoding=\"async\" alt=\"X Premium Business\" data-imagemodel=\"187379\" src=\"https:\/\/imgproxy.divecdn.com\/HH7BvwSs7o0cSpQ6QO0sWFaMbMn09rPtbHpD57K85Fs\/g:ce\/rs:fit:1600:0\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS94X3ByZW1rdW1fYnVzaW5lc3MyLnBuZw==.webp\"\/><\/div>\n<p><span><span><span><span><span><span><span>I\u2019m in Australia, so the prices here are listed in AUD (and annual), but monthly pricing in USD is:<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<ul>\n<li><span><span><span><span><span><span><span><span><span>X Premium Business Basic &#8211; $US200\/month<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/li>\n<li><span><span><span><span><span><span><span><span><span>X Premium Business Full Access &#8211; $US1,000\/month<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/li>\n<\/ul>\n<p><span><span><span><span><span><span><span>Which is pricey, but the Basic tier offers an alternative, with Verified Organizations only previously being available at the $1k per month full access price point.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>As you can see in the above overview of each package, X\u2019s business offerings include a range of functional additions, which could be of benefit for your business.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>As explained by <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/x.com\/XBusiness\/status\/1975632147299045783\" style=\"color:#0563c1\">X<\/a>:<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>\u201c<\/span><\/span><\/span><span><span>Premium Business is the ultimate solution to drive growth on X. Gain instant credibility with a gold checkmark \u2013 the platform\u2019s strongest symbol of trust \u2013 along with affiliate badges to grow your brand\u2019s presence across the platform, advanced impersonation defense, and fast VIP human support to resolve issues quickly. Premium Business also unlocks a suite of tools to recruit top talent, monitor real-time news about your brand or industry, enhance productivity with SuperGrok, and so much more.\u201d<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span>So while it is an additional expense, there are some valuable benefits here. And with research showing that you\u2019re not going to get basically any organic reach at all for your X posts unless you pay for Premium, if you are serious about reaching your target audience in the app, it could be worth paying up. <\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span>In addition to the re-packaged offering, X has also announced a new marketplace for X handles, so that you can bid on the best @name for your business. <\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<div align=\"center\"><img decoding=\"async\" alt=\"X Premium Business\" data-imagemodel=\"187378\" src=\"https:\/\/imgproxy.divecdn.com\/KfIUgx_19nhesP8zqV9vKkRG5uKApfi18p4H0OI6VRI\/g:ce\/rs:fit:1600:0\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS94X3ByZW1rdW1fYnVzaW5lc3MucG5n.webp\"\/><\/div>\n<p><span><span><span><span><span><span><span>As you can see in this overview, the final feature listed is the capacity to buy a vacated X handle, for a certain price. X hasn\u2019t outlined the actual costs on this front, but the platform has previously discussed <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.businessinsider.com\/twitter-auctioning-off-inactive-username-handles-elon-musk-report-2023-1\" style=\"color:#0563c1\">auctioning off dormant handles<\/a> (for <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/news.ycombinator.com\/item?id=38155676\" style=\"color:#0563c1\">up to $50k<\/a> each), while the company has also reportedly <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/tech.yahoo.com\/science\/articles\/elon-musk-takes-control-x-114048297.html?guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&amp;guce_referrer_sig=AQAAACalIUtXlS9Za7gB8JxU_LGYTUF0eTFdSpEEuFrAxJibaAne466miST4BZIRk40qcw93Dx8XLsUMeAHd14TovHZgoOJiv4BnwJDPjoNdumg15sj6wPsUD4zlfZJaFB30L7PWpgXAAEw-xq9tgvWulJ7Pn7VL9lv5y3jMOKS1HKjW\" style=\"color:#0563c1\">re-acquired some handles from users<\/a>, in order to on sell them for the right price.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>So it seems like a lot of @handles may be available, if you want to pay for them. It does seem like the more common names might be out of the reach of smaller organizations, but there may be alternatives available for free that also suit.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>It\u2019s hard to say whether paying for X Premium is worth it, because while X is keen to tout the benefits, at the same time, X usage overall is declining, and its popularity, and arguably its influence, is also reducing over time.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>But then again, if your target audience is active in the app, these add-on benefits may be worth the investment, while X is also offering additional ad credits at the moment for brands who sign up to its new business packages.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>Maybe that\u2019s something to consider. You can learn more about X\u2019s Premium Business options <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/x.com\/i\/premium-business\" style=\"color:#0563c1\">here<\/a>.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<\/p><\/div>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/yohrt.com\/news\/social-media\/\" target=\"_blank\" >Social Media<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/www.socialmediatoday.com\/news\/x-formerly-twitter-adds-business-subscription-packages-x-premium\/802295\/\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>X Renames Business Subscription Package, Updates Features X has renamed its X Premium business package, while it\u2019s also added new tiers for business subscribers, as it looks to entice more brands to pay for its add-on features, in order boost their X presence. First off, X is changing the name of its business offering from&#8230;<\/p>\n","protected":false},"author":1,"featured_media":15777,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/imgproxy.divecdn.com\/sWOqzBzZOTrUpixlL0VnreCfvUryygu21nteAW9PZX8\/g:ce\/rs:fit:770:435\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS94X3ByZW1rdW1fYnVzaW5lc3MzLnBuZw==.webp","fifu_image_alt":"","footnotes":""},"categories":[3],"tags":[1490],"class_list":["post-15776","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-x-twitter"],"_links":{"self":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts\/15776","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/comments?post=15776"}],"version-history":[{"count":0,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts\/15776\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/media\/15777"}],"wp:attachment":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/media?parent=15776"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/categories?post=15776"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/tags?post=15776"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}