{"id":16485,"date":"2025-12-04T22:48:00","date_gmt":"2025-12-04T22:48:00","guid":{"rendered":"https:\/\/yohrt.com\/news\/facebook-launches-holiday-gift-showcase-in-marketplace\/"},"modified":"2025-12-04T22:48:00","modified_gmt":"2025-12-04T22:48:00","slug":"facebook-launches-holiday-gift-showcase-in-marketplace","status":"publish","type":"post","link":"https:\/\/yohrt.com\/news\/facebook-launches-holiday-gift-showcase-in-marketplace\/","title":{"rendered":"#\n                Facebook Launches Holiday Gift Showcase in Marketplace"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/yohrt.com\/news\/facebook-launches-holiday-gift-showcase-in-marketplace\/#Facebook_Launches_Holiday_Gift_Showcase_in_Marketplace\" >Facebook Launches Holiday Gift Showcase in Marketplace<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"Facebook_Launches_Holiday_Gift_Showcase_in_Marketplace\"><\/span>\n                Facebook Launches Holiday Gift Showcase in Marketplace<br \/>\n            <span class=\"ez-toc-section-end\"><\/span><\/h1>\n<div>\n<div class=\"text-to-speech\">\n    <button class=\"text-to-speech__button button\"><br \/>\n        <img decoding=\"async\" class=\"text-to-speech__button__icon\" src=\"https:\/\/www.socialmediatoday.com\/static\/img\/play.svg?500116090725\" alt=\"\"\/><br \/>\n        Listen to the article<br \/>\n        <span class=\"text-to-speech__button__audio-length\">2 min<\/span><br \/>\n    <\/button><\/p>\n<div class=\"text-to-speech__controls\">\n        <audio controls=\"\" class=\"js-text-to-speech\" preload=\"none\"><source src=\"https:\/\/text-to-speech.divecdn.com\/newspost\/807118\/2025-12-05_08.53.32\/facebook-launches-holiday-gift-showcase-in-marketplace.wav\" type=\"audio\/mp3\"><\/source><\/audio><\/p>\n<div class=\"text-to-speech__controls__text\">\n            This audio is auto-generated. Please let us know if you have feedback.\n        <\/div>\n<\/p><\/div>\n<\/div>\n<p><span><span><span><span><span><span><span><span>With Facebook Marketplace usage rising, especially among younger consumers, Facebook\u2019s looking to capitalize on the potential of Marketplace for gifting, with a new <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/about.fb.com\/news\/2025\/12\/facebook-marketplace-holiday-shop\/\" style=\"color:#0563c1\">Holiday Shop activation<\/a> of curated items.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<div align=\"center\"><img decoding=\"async\" alt=\"Facebook Marketplace Holiday Shop\" data-imagemodel=\"190440\" src=\"https:\/\/imgproxy.divecdn.com\/tWwX_1BIHGJEu-DW6vFnzPfvbONYmZQ6mihDX6hO-6A\/g:ce\/rs:fit:1600:0\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9mYl9tYXJrZXRwbGFjZV9ob2xpZGF5X3Nob3AucG5n.webp\"\/><\/div>\n<p><span><span><span><span><span><span><span><span>The activation will highlight popular gifts, based on seasonal trends, to help users find relevant listings for potential Christmas surprises.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span><span>As explained by <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/about.fb.com\/news\/2025\/12\/facebook-marketplace-holiday-shop\/\" style=\"color:#0563c1\">Meta<\/a>:<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><em><span><span><span><span>\u201c<\/span><\/span><\/span><\/span><\/em><em><span>The shop showcases <\/span><span><span><span><span><span><span><span><span><span>collections<strong>,<\/strong><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><span><span><span><span><span><span><span><span><span><span>\u00a0a new feature announced last month, created in partnership with tastemaker creators like <\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/em><span><span><span><span><span><span><span><span><span><span><em><span>Tay BeepBoop<\/span><\/em><em><span>\u00a0(698K followers) and <\/span><\/em><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><span><span><span><span><span><span><span><span><span><span><em><span>April Lockhart<\/span><\/em><em><span>\u00a0(50K followers), curating listings of their favorite Marketplace finds across categories like fashion, electronics, and more.\u201d<\/span><\/em><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span><span>Collections is one of several updates that Facebook launched for Marketplace last month, enabling users to c<\/span><\/span><\/span><\/span><span><span><span><span>reate groups of Marketplace listings.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<div align=\"center\"><img decoding=\"async\" alt=\"Facebook Marketplace updates\" data-imagemodel=\"189375\" src=\"https:\/\/imgproxy.divecdn.com\/YNsolCb8sodcJCDRqgGwvcgYm2PZG4qjVnvRjbYM93M\/g:ce\/rs:fit:1600:0\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9tYXJrZXRwbGFjZV91cGRhdGVzMi5wbmc=.webp\"\/><\/div>\n<p><span><span><span><span><span><span><span><span>The idea is that this will make it easier to curate items into matching sets for varying purpose. And in this case, Facebook is using these collections in a similar way to Pinterest boards, with creators putting together items that they recommend.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span><span>Which, given the rising usage of Marketplace overall, makes sense.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span><span>Meta says that 1 in 4 <\/span><\/span><\/span><\/span><span>young adult users in the U.S. and Canada now visit Marketplace every day, while during the holiday season last year, young searches went looking for fashion items, collectibles and electronics within these listings, underlining the demand for thrifted, re-purposed and vintage products. <\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span>And also important, the Facebook Marketplace Holiday Shop will focus on affordability, and highlighting items that are both valuable and good value, which could help to drive more interest.<\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span>It\u2019s a good activation, which could prompt more people to scan through the Marketplace listings to see what\u2019s on offer. And as Meta gets more users coming to the app with shopping intent, that could have flow-on benefits for all marketers looking to reach their target audiences in the app.<\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><em><span>Meta says that users can find the Facebook Marketplace Holiday Shop by searching for \u201cHoliday Shop\u201d in the Marketplace tab in the app.<\/span><\/em><\/span><\/span><\/span><\/span><\/p>\n<\/p><\/div>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/yohrt.com\/news\/social-media\/\" target=\"_blank\" >Social Media<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/www.socialmediatoday.com\/news\/facebook-launches-holiday-gift-showcase-in-marketplace\/807118\/\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook Launches Holiday Gift Showcase in Marketplace Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. With Facebook Marketplace usage rising, especially among younger consumers, Facebook\u2019s looking to capitalize on the potential of Marketplace for gifting, with a new Holiday Shop activation of curated items. The&#8230;<\/p>\n","protected":false},"author":1,"featured_media":16486,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/imgproxy.divecdn.com\/6FBXbgmnP_MN4yL_MsnNV9_dt1pS8IuRh48-0_DwbAA\/g:ce\/rs:fit:770:435\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9mYl9tYXJrZXRwbGFjZV9ob2xpZGF5X3Nob3AucG5n.webp","fifu_image_alt":"","footnotes":""},"categories":[3],"tags":[1424],"class_list":["post-16485","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-facebook"],"_links":{"self":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts\/16485","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/comments?post=16485"}],"version-history":[{"count":0,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts\/16485\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/media\/16486"}],"wp:attachment":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/media?parent=16485"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/categories?post=16485"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/tags?post=16485"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}