{"id":16830,"date":"2026-01-01T20:26:00","date_gmt":"2026-01-01T20:26:00","guid":{"rendered":"https:\/\/yohrt.com\/news\/tiktok-launches-new-resources-for-sports-organizations\/"},"modified":"2026-01-01T20:26:00","modified_gmt":"2026-01-01T20:26:00","slug":"tiktok-launches-new-resources-for-sports-organizations","status":"publish","type":"post","link":"https:\/\/yohrt.com\/news\/tiktok-launches-new-resources-for-sports-organizations\/","title":{"rendered":"#\n                TikTok Launches New Resources for Sports Organizations"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #dd3333;color:#dd3333\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #dd3333;color:#dd3333\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/yohrt.com\/news\/tiktok-launches-new-resources-for-sports-organizations\/#TikTok_Launches_New_Resources_for_Sports_Organizations\" >TikTok Launches New Resources for Sports Organizations<\/a><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"TikTok_Launches_New_Resources_for_Sports_Organizations\"><\/span>\n                TikTok Launches New Resources for Sports Organizations<br \/>\n            <span class=\"ez-toc-section-end\"><\/span><\/h1>\n<div>\n<p><span><span><span><span><span><span><span>TikTok\u2019s looking to double down on sports content in the app, with a new \u201c<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/newsroom.tiktok.com\/tiktok-gameplan-harness-the-power-of-tiktoks-sports-community?lang=en\" style=\"color:#0563c1\">TikTok Gameplan\u201d resource<\/a> that\u2019s designed to help sports clubs and organizations build their presence in the app.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<div align=\"center\"><img decoding=\"async\" alt=\"TikTok Gameplan\" data-imagemodel=\"191424\" src=\"https:\/\/imgproxy.divecdn.com\/35CvrMic8Q_fLEK9Q8z-0gXALGKt6slaAe-QgNk4U50\/g:ce\/rs:fit:1600:0\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS90aWt0b2tfZ2FtZXBsYW4ucG5n.webp\"\/><\/div>\n<p><span><span><span><span><span><span><span>As you can see in these example screens, TikTok\u2019s Gameplan tools include a range of add-on tools that can help sporting organizations stand out in-stream.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>As explained by <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/newsroom.tiktok.com\/tiktok-gameplan-harness-the-power-of-tiktoks-sports-community?lang=en\" style=\"color:#0563c1\">TikTok<\/a>:<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><em><span><span><span>\u201c<\/span><\/span><\/span><\/em><em><span><span><span><span><span>TikTok GamePlan transforms how fans experience sports on TikTok. An anchor link on relevant videos drives to a dedicated in-app destination where fans can discover official accounts, check schedules and standings, buy tickets, add games to their calendars and create their own content &#8211; turning passive scrolling into meaningful action.<\/span><\/span><\/span><\/span><\/span>\u201d<\/em><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span><span><span>There are also expanded analytics tools, <\/span><\/span><\/span><span><span><span><span><span>additional exposure opportunities, and more, all built into the Gameplan offering. <\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><em><span><span><span><span><span>\u201c<\/span><\/span><\/span><\/span><\/span><span>More than 60 million sports creators are already celebrating the teams, athletes, and moments they love on the platform, and TikTok GamePlan helps partners tap into this community through post campaigns, Easter eggs, and incentive hubs that encourage fan-created content.\u201d<\/span><\/em><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span>It could be a valuable consideration for sports clubs and organizations, providing a more comprehensive option to build a valuable TikTok presence, that can then help to empower connection among fans. And with 59% of TikTok users also indicating that watching sports content on TikTok is often more entertaining than the actual games themselves, this also taps into the next generation of sports consumer, and meets them where they\u2019re active. <\/span><\/span><\/span><\/span><\/span><\/p>\n<p><span><span><span><span><span>TikTok would love to get more sports discussion happening in the app, and Gameplan could offer a helpful pathway to just that. And with more sports comes more opportunities for related promotions, linking into this growing element. <\/span><\/span><\/span><\/span><\/span><\/p>\n<\/p><\/div>\n<p><script async src=\"\/\/www.tiktok.com\/embed.js\"><\/script><\/p>\n<blockquote>\n<p style=\"text-align: center;\"><strong>If you want to read more like this article, you can visit our <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/yohrt.com\/news\/social-media\/\" target=\"_blank\" >Social Media<\/a><\/span> category.<\/strong><\/p>\n<\/blockquote>\n<p><span style=\"color: black;\"><a style=\"color: #ff9900;\" href=\"https:\/\/www.socialmediatoday.com\/news\/tiktok-launches-new-resources-for-sports-organizations\/808676\/\" target=\"_blank\" >Source<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TikTok Launches New Resources for Sports Organizations TikTok\u2019s looking to double down on sports content in the app, with a new \u201cTikTok Gameplan\u201d resource that\u2019s designed to help sports clubs and organizations build their presence in the app. As you can see in these example screens, TikTok\u2019s Gameplan tools include a range of add-on tools&#8230;<\/p>\n","protected":false},"author":1,"featured_media":16831,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/imgproxy.divecdn.com\/rfSDcnuxaka4WFUFa5yYkIecTPruVVKhECKgaBgrsDQ\/g:ce\/rs:fit:770:435\/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS90aWt0b2tfZ2FtZXBsYW4ucG5n.webp","fifu_image_alt":"","footnotes":""},"categories":[3],"tags":[1412],"class_list":["post-16830","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-tiktok"],"_links":{"self":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts\/16830","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/comments?post=16830"}],"version-history":[{"count":0,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/posts\/16830\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/media\/16831"}],"wp:attachment":[{"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/media?parent=16830"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/categories?post=16830"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/yohrt.com\/news\/wp-json\/wp\/v2\/tags?post=16830"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}