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Pinterest Announces 2025 ‘Pinterest Presents’ Event Looking to learn more about Pinterest, and how you can use it to maximize your marketing efforts? It could be worth tuning into Pinterest’s upcoming “Pinterest Presents” event, where the platform will present its latest innovations and updates, along with usage notes, trend data, and more. As explained by…
Reddit Highlights Opportunity for Healthcare Brands As it seeks to highlight its potential for brands from an expanding array of industries, Reddit has shared some key insights from its recent Health Summit event, where it presented the latest Reddit usage and trend data to more than 170 brand representatives from the healthcare and pharmaceutical industries….
TikTok Launches Latest Data Center Project in Europe TikTok has officially launched the next stage of its European data separation project, with construction now underway on a new data center in Kouvola, Finland. As you can see in this image, this week, local officials from Kouvola participated in the ceremonial launch of the new project. TikTok’s…
FTC Launches Investigation into Potential Harms of AI Chatbots AI chatbots are set to come under regulatory scrutiny, and could face new restrictions, as a result of a new probe. Following reports of concerning interactions between young users and AI-powered chatbots in social apps, the Federal Trade Commission (FTC) has ordered Meta, OpenAI, Snapchat, X,…
Google Launches New Ad Tools for Retailers Google has announced a range of new ad tools at its “Think Week” event in New York, which could provide some additional considerations for your holiday marketing plan. First off, Google’s announced that it’s testing new ads within its AI overviews, which will give brands a direct way…
LinkedIn Shares Video Marketing Tips Video is where it’s at on LinkedIn, with video watch time in the app rising 36% year-over-year, while video posts are also now shared 20x more than any other content type. If you’re serious about maximizing your LinkedIn performance, video needs to be a part of your strategy, and this week,…
Meta Faces More Questions Over Teen Safety in AI and VR Meta is set to come under regulatory scrutiny once again, after reports that it’s repeatedly failed to address safety concerns with its AI and VR projects. First off, on AI, and its evolving AI engagement tools. In recent weeks, Meta has been accused of…
Reddit Highlights the Value of Reddit Ads for Tech Marketers Reddit has published a new report that looks at its value for technology marketers, and how Reddit’s evolving ad offerings can help to drive sales activity for tech brands. The report, conducted in partnership with TransUnion, incorporates a meta-analysis of past Media Mix Modeling studies,…
5 Ways to Research Key Trends for Your Social Media Ad Campaigns Looking for ways to ensure you’re tapping into key opportunities for your brand this upcoming holiday season? Ensuring that you’re aware of the latest trends in your niche is key to maximizing your potential, and there’s a range of tools that you can…
Facebook Is Trying To Make Pokes Happen (Again) Look, I don’t know why, but apparently, Zuck and Co. have decided that it’s time to try and make Pokes a thing once again, with the platform announcing a new revamp of option, which it already attempted to revive in 2017, then again last year, to limited…